Journal
Notes on chocolate.
24 July 2026
How to Actually Taste Chocolate
A short guide to slowing down and tasting craft chocolate properly — snap, aroma, melt, and finish.
23 July 2026
Flavour vs. Percentage: Why '85% Dark' Doesn't Tell You Much
Cacao percentage is a blunt instrument. Here's what actually drives flavour in a craft chocolate bar.
22 July 2026
Fair Trade vs. Direct Trade: What's the Difference?
Both labels promise a better deal for cacao farmers, but they work in very different ways. Here's what each one actually means.
21 July 2026
What 'Bean-to-Bar' Actually Means
It's on half the packaging in the craft chocolate aisle now. Here's what the term is actually claiming — and how to tell if it's true.
20 July 2026
Drinking Chocolate Isn't Just Hot Chocolate
Real drinking chocolate — made from ground cacao, not cocoa powder and sugar — is a different drink entirely. Here's how to make it properly.
19 July 2026
How to Put Together a Chocolate Gift Box People Actually Remember
Skip the assorted supermarket box. A little variety and one genuinely surprising bar goes a long way.